Safeway Olive Oil “Imported From Italy” Class Action Settlement
The two classes include all Persons who, between May 23, 2010 and December 16, 2016, purchased, at Safeway Inc. retail stores in the United States, any Safeway Select Extra Virgin Olive Oil Products except for resale. The “Pure Or Extra Light Olive Oil Settlement Class” means all Persons who, between January 1, 2012 and July 31, 2015, purchased, at Safeway Inc. retail stores in the United States, any Safeway Select Pure Olive Oil or Safeway Select Extra Light in Flavor Olive Oil, except for resale. These two groups will be referred to collectively as the “Settlement Classes”.
Class members may receive from 25 cents per bottle to $1.50 depending if they select cash option or voucher option
Proof of Purchase
Kumar v. Safeway Inc.,Case No. RG 14726707 Superior Court of the State of California, County of Alameda
A lawsuit was brought against Safeway. The lawsuit alleges that Safeway improperly marketed the Products as “Imported From Italy” and/or “extra virgin.” The lawsuit alleges that most of the olive oil in the Products originates from olives grown in other Mediterranean countries, which is then shipped to Italy for blending and bottling before being exported to the United States. The lawsuit also alleges that, with respect to Safeway Select Extra Virgin Olive Oil, Defendant’s suppliers’ procurement, bottling, and distribution practices did not adequately ensure that the oil would meet the “extra virgin” standard through the date of retail sale or the “best by” date on the bottles. Plaintiff challenged the alleged misrepresentations on behalf of herself and consumers who bought the Products.
Safeway denies that there is any factual or legal basis for Plaintiff’s allegations. Safeway contends that its labeling is accurate, not misleading, and in compliance with all applicable rules and regulations. Safeway further contends that at all times it identified all countries of origin of the olive oil on the label of the bottles. It also contends that its Extra Virgin Olive Oil met or exceeded extra virgin standards when bottled and sold. Safeway therefore denies any liability. It further denies that Plaintiff or any other members of the Settlement Classes have suffered injury or are entitled to monetary or other relief. Safeway also denies that this case can be certified as a class action, except for purposes of settlement.