Kelloggs Frosted Mini-Wheats Class Action Settlement
| Class Eligibility: |
The settlement covers purchases of Kellogg’s Frosted Mini-Wheats purchased between 1/28/2008 and 1/10/2009. |
| Estimated Amount: |
The settlement provides for $5 per box of Mini-Wheats cereal purchased up to a maximum of 3 boxes ($15). If the settlement fund is oversubscribed this amount may be reduced, and if the fund is undersubscribed the amount may be increased up to $15 per box ($45). |
| Proof of Purchase: |
NOT required |
| Claim Form: | Kellogg Mini-Wheats Claim Form |
| Case Name: | Dennis v. Kellogg, Case No. 3:09 – CV – 01786 – IEG(WMC) |
| Case Summary: |
The plaintiffs alleged that Kellogg falsely advertised it’s Mini-Wheats cereal as improving children’s brain power, boosting attentiveness, memory, and other cognitive functions. Kellogg continues to stand by these ridiculous claims, but settled the case before it went to court. This is a case where we think Kellogg should have won by virtue of it’s claim being so daft, nobody could possibly have been misled by it. If anyone purchase mini-wheats because they thought it would make their children smarter, we question the wisdom of giving that person $15 let alone allowing them to retain custody of the child. Nonetheless, thanks to some marketers overzealous claims, Kellogg is being forced to gift it’s customers $15. Think of it as compensation for their insulting your intelligence. |
| Settlement Pool: | $4,000,000 |
| Settlement Website: | Kellogg Mini-Wheats Settlement |
| Claim Form Deadline: | November 28, 2013 (or later) |
| Claims Administrator: | Dennis v. Kellogg Company c/o GCG P.O. Box 9638 Dublin, OH 43017 – 4938 |
